Introduction to IBM SPSS Modeler and Data Mining (v18)

In this course, you will learn about the principles and practice of data mining using the CRISP-DM methodology. The course structure follows the stages of a typical data-mining project, from collecting data, to data exploration, data transformation, and modeling to effective interpretation of the results. You will learn about modeling as well as the basics of how to read, prepare, and explore data with IBM SPSS Modeler. (0A007G;0A007;0E007G; 0E007)

Overview

  • Data mining
  • IBM SPSS Modeler
  • Establishing a data-mining project
  • Collecting, integrating, and understanding your data
  • Modeling

Target Audience

  • Individuals who want to become familiar with IBM SPSS Modeler

Prerequisites

  • General computer literacy

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Expected Duration

2 day

Course Objectives

1.æIntroduction to Data Mining

  • Two applications of data mining
  • Stages of the CRISP-DM process model
  • Successful data-mining projects and the reasons why projects fail
  • Skills needed for data mining

2.æWorking with IBM SPSS Modeler

  • MODELER user-interface
  • Work with nodes
  • Run a stream or a part of a stream
  • Open and save a stream
  • Use the online Help

3.æCreating a Data-Mining Project

  • Basic framework of a data-mining project
  • Build a model
  • Deploy a model

4.æCollecting Initial Data

  • Concepts “data structure”, “unit of analysis”, “field storage” and “field measurement level”
  • Import Microsoft Excel files
  • Import IBM SPSS Statistics files
  • Import text files
  • Import from databases
  • Export data to various formats

5.æUnderstanding the Data

  • Audit the data
  • How to check for invalid values
  • Take action for invalid values
  • How to define blanks

6.æSetting the Unit of Analysis

  • Set the unit of analysis by removing duplicate records
  • Set the unit of analysis by aggregating records
  • Set the unit of analysis by expanding a categorical field into a series of flag fields

7.æIntegrating Data

  • Integrate data by appending records from multiple datasets
  • Integrate data by merging fields from multiple datasets
  • Sample Records

8.æDeriving and Reclassifying Fields

  • Use the Control Language for Expression Manipulation (CLEM)
  • Derive new fields
  • Reclassify field values

9.æIdentifying Relationships

  • Examine the relationship between two categorical fields
  • Examine the relationship between a categorical field and a continuous field
  • Examine the relationship between two continuous fields

10.æIntroduction to Modeling

  • List three modeling objectives
  • Use a classification model
  • Use a segmentation model

Labs

SUBSCRIPTION COST


$1,695.00

 

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